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"when you play back a file sourced from the Pono store, a little blue light will indicate that it not only comes from the store, but that its provenance is assured by Neil Young and crew."
PROVENANCE is where it's at with Hi-Res digital music. Without it what's being sold/offered is simply a "pig in a poke." When charging a premium price the consumer deserves assurance they are receiving a premium product.
Take note HDtracks!