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I loved the video. The people behind the video (www.weareus.co.uk) are some seriously talented lads.
Emma Tucker of CreativeReview quotes the directors, Christopher Barrett and Luke Taylor: “To animate the wave form, we built it and then carefully removed each individual record. This had to be done very gently as any shift in the position of the sculpture would result in the failure of the animation and as we had to literally destroy each piece of vinyl to get it off, there was only one chance to get it right. Once the sculpture was finally built, the animation process took about 30 hours.”
Destroy the vinyl?
: (
Awesome video, though: It’s a waveform sculpture!
Check out CreativeReview for some very cool behind-the-scenes images of the shoot.
I loved the video. The people behind the video (www.weareus.co.uk) are some seriously talented lads.