Phono Cartridge Reviews

Someone once asked me, "If I buy your $90,000, 25W amplifier, what will I get that I am not getting with my $2000, 200W amplifier?" My answer was simple: "Goosebumps, tears, and smirking." Great, well-tuned audio systems, at all price levels, give their owners less of the annoying and distracting stuff and more of the exciting and engaging stuff. Great systems offer more opportunities for smirking pridefully while listening to great recordings.

One of the best pickups we've heard to date, the Grado A was introduced with some fanfare in the fall of 1964 (footnote 1) and then, for no apparent reason, was withdrawn just one year later. It is probably still available, though, either used or, discounted, as new stock at some dealers.

We're 30 years into a cartridge design revolution, particularly at the top end of the market, where manufacturers charge upward of $10,000 for their best efforts: prices that well-off consumers have amply proved they are willing to pay. There doesn't seem to be an innovation end in sight.

Lately, current amplification–based moving-coil phono preamplifiers have gotten a great deal of well-deserved press. For years, Haniwa's Dr. Kubo has been designing and selling super–low-internal-impedance cartridges because such cartridges work best with such devices. He has also been designing and selling his own current-amplification phono preamplifier.

How can two meticulously built, high-technology, high-performance, premium-quality moving-magnet cartridges that measure so well (according to their manufacturer-supplied specs) sound so different?

I was all set to give up on moving magnets until the new Shure VI5-VMR (MR stands for Micro-Ridge stylus) arrived. In a word, it's terrific. I was slightly disappointed with the original V15-V: I just didn't think it was a significant improvement over the Type IV. What I missed was fine detail—especially in the high frequencies and during heavily modulated passages. The original V was not quite up to the sound of certain moving coils. Which is not to say the original V was a bad buy: moving coils cost twice the price and you need a stepup. I could recommend the original V without hesitation.