SME 60 record player
Creating a new flagship model is never an easy task for an audio company. A good designer will have already incorporated all his or her best ideas into the prior flagship. For a follow-up, you typically get a scaled-up version of what came before, incorporating the kind of improvements a bigger budget will allow.
SME's history is well-documented. The company started out, in 1946, as an engineering company for hire. In 1959, after a few years supplying parts for the scale modeling and various other high-tech industries, company founder Alastair Robertson-Aikman wanted a better tonearm for his personal use. He leveraged the capabilities of his small engineering company to create what eventually became the legendary 3009 and 3012 tonearms. The reputation of the new arms spread quickly, and from the mid-1960s through the 1970s, SME dominated the high-end tonearm market. SME's corporate slogan was The Best Pick-Up Arm in the World, and few people at the time would have challenged that claim.