Industry Roundup

Industry Roundup

XM on a roll: Recent marketing efforts appear to be paying off for XM Satellite Radio. On July 2, the satellite radio startup announced that it had exceeded the 2.1-million subscriber mark during the second quarter. More than 418,000 new subscribers signed up during that period—over twice the number recruited in the same quarter last year. XM-compatible products are appearing at an ever-increasing number of retail outlets, leading some observers to believe that the company may have a fighting chance in the long run.

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