AXPONA Prepares to Open

The largest and most important audio show in the United States, AXPONA, is poised to open in the greater Chicago area’s sprawling Schaumburg Renaissance Hotel & Convention Center. Well before the three-day show opens on Friday, April 11 at 10am, you can expect scores of eager attendees lining up at the long registration desk in the Convention Center lobby.

Why? In addition to hopes for a first crack at rare vinyl, attendees will be vying for a prime listening spot in a record 213 listening rooms. That’s eight more than last year, spread across eight floors in multiple areas. Also bigger than ever is the Ear Gear Experience, now encompassing a mind-boggling 3720 square feet.

New this year is the Car Audio Experience, with five exhibitors and over 20 cars on display. For those new to the ride, as well as those on a budget, there’s a new “Affordable Audio Room” on the hotel’s seventh floor. Curated by Lenny Florentine, the room includes equipment from 13 brands.

How exhibitors are feeling as they scurry about doing setup depends on a host of factors. Although matters could change by the time you read this, continuing and potentially escalating taxes on China are not bringing joy to companies, distributors, and dealers with goods manufactured in China or dependent upon Chinese-made parts. Some have vowed to hold the line, even if it means lower margins**; ie** profits. But others are in no position to do so. It’s fair to say that those with large inventories may be able to ride the wave, as it were. But exactly when that wave will break, and how off course it may take our industry, remains to be seen.

Regardless, music remains the vital force that brings us together. Our intrepid team of Jim Austin, Mark Henninger, Ken Micallef, Julie Mullins, et moi—with Mike Mettler doing the honors for Analog Planet and Rogier van Bakel and John Atkinson helping out from afar—is poised to open our collective ears, eyes, notepads, and lenses wide to cover many of the premieres and most outstanding displays. There’s lots more to come to these pages over the next week or two.

COMMENTS
supamark's picture

This year? It's in Round Rock (northern suburb of Austin), TX the first weekend of May. It's a collaboration with the T.H.E. Show folks so you know they've got the experience and know how to pull it off. Hope to see y'all there!

funambulistic's picture

While I am bummed that LSAF moved from it's cozy environs in Addison (semi local to me) and is moving away from its DIY attitude and showcase, I feel more is indeed merrier and I will make the short jaunt down to Round Rock.

BTW, SWAF was even better this year and I hope both shows can continually increase their quality and reach.

supamark's picture

We're bringing a big system for a big room - Focal Grand Utopia w/ Naim Statement front end (and a few other systems). I think SVS has partnered with someone to do an Atmos room as well and there will still be a lot of DIY (there's a surprising number of audio companies here in the Austin/CenTex area). Hoping Schiit got a room, they're located not far away now too. I'm curious about their Tyr amp and Forkbeard control ecosystem.

George S's picture

Just praying to god that, like last year, there is better music playing. Year before it got to the point that if I heard 2 seconds of goddamned Stevie Ray Vaughn I knew to stay away or leave the room.

Last year, there was variety! I heard Kraftwerk! I heard Muse (god the Linn guys seem like awesome guys)! I heard good blues, not impeccably recorded! DeVore was playing some good stuff too as I recall. There simply is no need to play some Swedish jazz quartet that exactly 300 people in the world have bought a copy of the album...yet alone has heard of them. Diane Krall, can please crawl back home. Nothing against these performers, but damn...play something fun. PLEASE.

Axpona needs to keep bringing energy. I heard evidence last year.

supamark's picture

This being held in what is essentially far North Austin, someone will be playing Stevie Ray Vaughn - we have a freakin' big ol' statue of him in a downtown park. It won't be us though. No Diana Krall for us either. There will be Ween and other music people under 50 like, and maybe some yacht rock.

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