Magico V3 loudspeaker
The conventional wisdom in publishing is that magazines are dependent on scoops—that getting the news out to the readers first is of primary importance. Yes, being timely with what it has to say is important for any publication. But soon after I joined <I>Stereophile</I> in 1986, a series of negative experiences with review samples that were little better than prototypes led me to rethink the need for scoops. As a result, I decided to impose restrictions on what we chose to review; this would allow us to focus the magazine's review resources on products that were out of beta testing and were ready for prime time, and, most important, would be representative of what our readers could audition for themselves at specialty retailers, confident in the knowledge that what they heard would be what we had reviewed.