This is a positive rave.

The front-page news item brought a smile to my face. I work in tv advertising, so it's no surprise that this ad has driven sales for Music Direct. I'm well aware of the costs for production and media buys, but make no mistake: advertising works! To all the nay-sayers who think audio gear is such a niche market that the general public does not care about it... case closed . Note the demographic: ""The new people are all over the map, from 18-year-olds loving that they've bought their first turntable to baby boomers who didn't know that turntables were still available."

More tv ads please.

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