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How You Treat Your Waiter

Maybe Bill Swanson was the first CEO to use the "How You Treat Your Waitron" metric, but I learned it from a date about 20 years ago in Oregon. It <I>is</I> a good rule of thumb, however. Also, note Swanson's other "Unwritten" rules on the left&mdash;it's a good list.

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People Are Making Too Much of This

Okay, indigenous Columbians want to make Cola with real Coca? Why is everybody freaking out about this? It's <I>not</I> the same thing as cocaine. I used to live in Peru and we would drink herb tea made from coca leaves all the time. It's got about as much kick as caffeine&mdash;maybe even less, since I'd have no qualms about drinking a cup before bedtime.

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