Simaudio: Reaching for the Moon
Simaudio's Costa Koulisakis was excited to tell us about the company's new "Reach For The Moon" trade-up program. For up to a year after initial purchase, Simaudio customers interested in moving up the Sim price ladder can receive a 100% refund on their well-maintained gear. After the first year, Sim owners can receive a 75% refund on their used gear. "It's a way to stimulate the economy, while building brand loyalty," he said.