Would you buy more CDs if the price dropped to $8 US retail?

Are CD prices too high? Does pricing constrict the amount of music you purchase and listen to? After reading the responses to last week's question, it seems appropriate to ask if you would buy more regular CDs if the price dropped substantially---let's say to around $8 US per disc at retail.

Would you buy more CDs if the price dropped to $8 US retail?
Yes, a lot more
56% (267 votes)
Yes, a moderate amount more
28% (131 votes)
Yes, a few more
7% (34 votes)
About the same amount
4% (19 votes)
$8 is still too much
4% (19 votes)
I don't buy CDs
1% (3 votes)
Total votes: 473

COMMENTS
Steve's picture

Count on it!

Peter Buch's picture

There is nothing better than buying a dozen CDs and spending the weekend listening.

Wes Basel's picture

I'd buy about twice as many CDs, at least until the plastic stacks became an architectural hazard.

Lyman GL DeLiguori, Sr.'s picture

If they're pressed in Gold, sold in limited editions (I understand that a profit has to be realized) I would be willing to pay more.

Marshall Otwell's picture

I buy mostly from BMG, and if i'm careful i can keep the aggregate price between $6 and $7.

Michael Johnston's picture

CDs have always been a rip-off. If Naxos can do it, why can't everybody else?

Lawrence Banks's picture

I would likely buy considerably more CDs at an $8 price, but ONLY if this were for excellent recordings of music I wanted to hear (i.e., Telarc 20-bit releases). I've already bought too many "bargain basement" CDs, which are now gathering dust at some forgotten location in one of our closets.

Pete's picture

CDs are way overpriced considering what they cost to produce in this day and age. Price gouging comes to mind when one considers the handsome profit margins record companies enjoy. I say let them eat aluminum---bring back the vinyl and drop the price!

SY's picture

cds are way over priced!

rob's picture

I've been waiting for over 10 years for the price to drop. I guess it's just the big record companies trying to make more dollars since everyone keeps buuying at high prices:(

Dan Landen's picture

I pay that much for many used CDs! If I could get new ones for that price, imagine what used ones would go for!

HOWARD GEISLER's picture

WHEN CDs FIRST CAME OUT THE RECORD COMPANIES SAID THE PRICE WAS HIGH DUE TO A LACK OF PRESSING PLANTS. NOW WHEN EVERY MORNING ZOO IN THE COUNTRY CAN GET ITS STUPID BITS PRESSED AND SOLD IN LOCAL RECORD STORES THIS ARGUEMENT DOESN'T HOLD WATER ANYMORE. IT'S LONG PAST DUE FOR THE PRICE OF CD's TO COME DOWN AND FOR THE RECORD COMPANIES TO FIND SOME REAL TALENT WORTHY OF PUTTING ON THEIR CD's.

Dale Krieger's picture

a few more. a lot more comes when there's more product worth listening to, regardless of the price.

Curt Simon's picture

Naxos already sells for $6 apiece, but offers less than stellar performers, performances, and sound. Record clubs offer a limited selection of titles at about the same price. Presumably, the question is how many more "premier" CDs one would purchase if the price were cut in half. My answer is, "Not nearly enough to make it profitable for companies to drop their price." If we assume that production costs are approximately zero, we can treat the record companies' problem as one of simple revenue maximization. So the question is: Would consumers buy twice as many CDs if the price were cut in half? My answer is "No." In other words, cutting price will not raise revenues, and may cut revenues markedly given the magnitude of the price drop you suggested.

Kurt's picture

$8 is probably still too much, but I would buy more music anyway, since it would be like getting the stuff for half price. There would be less reason for me not to buy on speculation-if the disc is no good, I'm only out the cost of an expensive six-pack!

Keith Myers's picture

A price drop to $8 would alleviate a lot of the troubles with piracy. Not many consumers would view a need to pirate commercial recordings if they could buy selections for under $10.

jonathan harris's picture

The prices don't accurately reflect the cost of making the c.d.'s, people know this but are forced to pay anyways. If prices were deflated, i would definately buy more.

Mark Dunham's picture

Current prices on audiophile-quality CDs are quite reasonable considering the sound they are capable of reproducing.

Tal Algom's picture

How big can a CD collection can be? We audiophiles keep on enlarging our collection of CDs no matter what right? Keep on listening!!! and buying!!

Jim's picture

The already questionable quality shouldn't go down along with the price reduction. If quality stayed acceptable, I would buy more CD's than I do now.

Mike Peluso -North Carolina's picture

I only have so much money in my music budget. Naturally I'd purchase more product if it was available at a lower price.

Art Alenik's picture

Lately I've been buying "audiophile" CDs, which tend to cost more. So apparently it's better quality I crave, not cheaper media. Now, if XRCDs, et al., sold for $16, I'd buy a LOT more CDs!

Eric W.  Sarjeant's picture

The math here is rather simple. I would certainly buy more CDs if the price dropped to $8 a disc, but I would buy even more if the price dropped lower than that.

Joe Plaziak's picture

Although music itself can be considered priceless, the cost of obtaining that music should be within reach of more people. That would ultimately serve the good of artists, listeners, and equipment/software vendors.

W Campbell's picture

CDs typically cost me $13 to $15. Since I typically buy 2 to 3 CDs at a time, I search the bargain bins hoping to get lucky!

Alvester Garnett's picture

Yes, Yes,and Yes!!

Kurt Christie's picture

I'd buy even more if the quality of sound were closer to the "real thing."

Joel Funk's picture

I think it is strangely ironic that, way back in the '80s when CDs were the new thing and were about the same price as they are now, we were told the price would drop over the years as the format became mainstream. Well, it's mainstream, and the prices haven't budged. Yeah, I know the whole inflation story---how, actually, they ARE cheaper now---but that's bull. If we do see a new audio standard like DVD, then maybe the price of a "standard" CD will fall, but I'm not going to be holding my breath.

Peter van Gessel's picture

I don't know about the States, but here in Holland average CD prices are about $20 apiece (normal, not audiophile, MFSL, or other special kind of CDs). So YES, I would probably buy a lot more CDs. I now buy only the CDs I definitely want to have, and wait for discount prices for all the other ones. But discount prices in Holland don't mean that a CD costs less than $12.

David L.  Wyatt jr.'s picture

Mainstream CD prices aren't rediculous, if you have access to college retailers, but I would be much more inclined to experiment with new artists if the price were $8.

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