How much would you pay ($US) for a DVD-Audio-only disc?

Recent announcements indicate that DVD-Audio may soon emerge as a set of standards. Assuming that a DVD-Audio disc is not backward-compatible with CD players, but will play on the new DVD player (with DVD-Audio update) you just bought, how much would you spend for the special discs?

How much would you pay ($US) for a DVD-Audio-only disc?
Less than $10
11% (23 votes)
$10-12
15% (32 votes)
$12-15
25% (52 votes)
$15-18
27% (56 votes)
$18-22
15% (32 votes)
$22-25
4% (8 votes)
$25-30
2% (4 votes)
$30-35
0% (1 vote)
More than $35
0% (1 vote)
Total votes: 209

COMMENTS
Karl, U.T.  Film Dept's picture

Same price as CD. Maybe a few dollars more max. More for multiple CDs on one DVD, which is what I'm hoping for. Not what the DTS CDs are going for---$25 or so.

Bard-Alan Finlan's picture

It must be backward-compatible, otherwise it will probably fail; is this worth the risk?

jamesbr@home.com's picture

Only when they are recordable will I buy any DVD products.

Mark Mason's picture

As each new format is released, the large music companies use the opportunity to concurrently introduce an increase in price. This has set the current price of a CD so high that it has limited the size of the market itself---a frustrating trend for both the consumer and music industry. I would like to see pricing level off or drop when the next generation is introduced. I know I am dreaming, but some relief is needed. How about the separation of the cost of the royalty license and the format? The Music chains should allow a trade-in for an old cassette or CD on which the royalty has already been paid, charging the consumer only for the physical DVD. Sound far-fetched? Some of us consumers listen to the music industry lobby at great length to protect itself from reproduction or piracy, and at the same time this industry charges us for another royalty every time we buy into a new format. Where is the protection for the consumer?

Eric W.  Sarjeant's picture

If I can buy a DVD movie for under $20, I don't really expect to pay more than $10 for a "mere" DVD-Audio disc.

Bart Bartholomy's picture

I pay about this much for the current gold discs. I know I hear difference for these; another step beyond is worth the coin.

Benjamin Nead's picture

Not a penny unless the thing is backward-compatible with existing CD players! Anyone who reads the audio press knows that it is possible to engineer a DVD carrier that can also contain an alternate 44.1kHz/16-bit stereo track for the existing millions (billions?) of playback decks. If hardware and software manufacturers are short-sighted and/or greedy enough to foist a new music carrier onto the marketplace without making this option available to the consumer, they're simply asking for failure. Do you think the stereophonic LP would have been able to gain a foothold back in the late 1950s if they couldn't be safely played back on existing monophonic equipment? There was a built-in incentive to eventually upgrade your sound system to take advantage of the emerging technology while still enjoying the investment of the recordings on existing playback gear. I find this to be analogous to the evolution currently taking place as CDs yield to a dedicated DVD music carrier. The transition from analog LP to digital CD was a tough one to take. I simply can't imagine that consumers will sit by without protest if the powers that be decide that we all have to buy our record collections over again every 10 or 15 years. I'm all for the best possible sound that can be obtained in my home, but I refuse to gut everything I have to do it. It's just too soon.

Stephen Curling (Vsx1@aol.com)'s picture

i think that CDs for $20 is obscene! There should be a limit: the damn disc only costs about $1 to make! The rest is profit! I want to buy music, not line someone's already overstuffed pockets with my $!

Samo Jecnik's picture

It's not a medium which dictate the price to pay, but content. But generaly I'd prefer DVD's for a buck. Just like in those days of vinil!

C.  Eble's picture

I might be willing to pay more if I thought that the format would stay the same for at least a decade . . .

Sam Tellig's picture

I'll start buying the damned things when Naxos starts selling classical discs in the format for under $10.

John at JC3RD@AOL.COM's picture

Hey, if I've got to buy a whole new machine just to play these new discs on, those discs had better be cheap!!!

Mike Molinaro's picture

I'll wait until the dust settles, bugs are identified and ironed out, and the price inevitably comes down. Then I'll give a listen.

Anonymous's picture

This may sound naive, but I am still hoping the price of software will come down sometime in the future. I went to Blockbusters Music for the first time in a couple of years and I was (unpleasantly) surprised to find that they had no CD's for less than 17-18 dollars. And this is for the non-audiophile quality stuff. I mean, really... how much does it really cost to produce, manufacture and distribute a CD? How do you justify a 25%-30% increase over such a short period of time? Crazy!

Wilhelm Klink's picture

I would be willing to pay somewhat more for truly superior recordings. Format alone won't guarantee that, due to sloppy studio techniques. Also, there is plenty of music where it won't really matter. Blaring white noise is pretty much the same no matter how many bits you've got.

Jason Lin's picture

I hate to pay more than $10 for a CD w/ a good song while the rest sucks.

tom stamm's picture

no more then a regular cd, unless there is a substantial difference!!!!

Scott Miller's picture

Are DVDs substantially more expensive to manufacture than CDs? If so, then I could understand a slightly higher price until mass production brought those costs down. Otherwise, I can see no reason to spend one dime more for a DVD-Audio disc than for a CD disc if both contain the same music.

Rob Thomas's picture

I just bought three audio-only DTS DVDs at around $20 each. I will shell out the $40-50 for the DTS DVD of Verdi's "Aida" as soon as it's released . . .

Bob C's picture

Depends on the gain over cd.

Richard H.  Araujo's picture

I seriously doubt anyone except the most hard-core audiophile will pay even a small amount above the current price of regular CDs. Making the standard so it is not backward-compatible would be bad enough; should those discs also cost more, the format will die rather quickly.

M.  Cox's picture

My vote at 22-25 clams is a guess at what I would expect to pay. Obviously there is music out there that, if I found it on a superior format, I wouldn't care how much I spent. The huge advantage to this is the cost of the actual players. Michel Fremer's comments in his review of the Bow CD player show that we may not have far to reach.

MacGregor Rucker's picture

What's this, a marketing survey for manufacturers and record companies? I embraced CDs only reluctantly anyway . . . Will I now be expected to pay more because the industry screwed up the first time around and FORCED me to go CD by eliminating options?? Don't give these marketing morons any ideas. I'm not willing to pay a dime more than I'm paying now, and if I'm forced to, you can bet I'll be listening to radio more. Is this what they call ranting? I guess you should do me a favor and send me a reprint of the review on the Sequerra antenna. Thanks.

William Belcher's picture

The true question is why dolby digital and not DTS. I've heard DTS music only and the results were great to say the least!!

Frank.D.Santelia's picture

Disc technology should, by now, be cheaper!

Carl Mocker's picture

15 bucks is the most I am willing to pay for any CD-based medium.

Lorrain's picture

not more than I would oay for ordinary cds prices are Candadian

M2's picture

This all depends on how much better the sound quality is. For a 20-bit CD I already have to pay more than $35.

Joe Hartmann's picture

The sound quality would have to exceed the sound quality of records. I own two CD players, and my family still spends most of the time listening to records for sound and selection. And more of the music we are interested to hear is being offered on records, so my next investment will be the upgrade of my Linn LP12. If the past is a predictor of the future, that will be 20 years more of enjoyment. Make no mistake: I am not opposed to new technology.

Lee Hirsch, HiFi Centre, Canada's picture

It has astonished me how quickly DVD has gained acceptance in the marketplace. One of many reasons is certainly the low cost of purchasing the DVDs themselves. If most DVD players that have been bought, and all players that will be bought, are 24-bit-compatible, it is reasonable to expect DVD-Audio to be a major music medium. But if software providers do not price their product at a reasonable price vs. other music formats, it will never get out of the gate.

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